Display Ads Agency in Sydney
- Google Premier Partner since 2008 (top 3% of agencies)
- ROI-focused: we track conversions and revenue, not vanity metrics
- 100% Sydney team with direct strategist access
Display Ads that drive revenue, not just impressions
The Google Display Network reaches over 90% of internet users globally, including your target customers across Sydney. Display Ads are visual, scalable, and built to capture attention where your customers spend their time: browsing news sites, watching videos, or scrolling through apps.
Unlike Search, which targets high-intent queries, Display is perfect for building awareness, nurturing prospects, and remarketing to warm audiences. For Sydney businesses in competitive industries, Display Ads are often the missing link between first impression and conversion.
We manage Display campaigns for ecommerce brands, professional services, local trades, and B2B companies across Greater Sydney. Our focus is always the same: turning ad spend into measurable business outcomes.
Who we help
We manage Display Ads for businesses across Sydney with unique goals and audience needs:
- Ecommerce brands using Display for dynamic remarketing, cross-sell campaigns, and abandoned cart recovery.
- Local service providers expanding reach with visual ads that drive phone calls and enquiries.
- B2B and professional service firms building credibility, nurturing decision-makers, and generating qualified leads through contextual targeting.
- Retailers and hospitality businesses driving both online sales and in-store visits through geo-targeted awareness campaigns.
Whether you operate one location or serve customers across Greater Sydney, we design Display campaigns that reach your ideal audience wherever they spend time online.
Why choose Click Click Media for Display Ads
Most Display agencies treat your campaigns as one of hundreds. We treat them as growth levers that need constant attention. Our Sydney team manages every Display account in-house with transparent reporting, direct access to your strategist, and no cookie-cutter approaches.
- Google Premier Partner since 2008: Certified Display specialists ranked in the top 3% of agencies, with access to advanced features, beta programs, and dedicated Google support.
- Sydney-based team: Local expertise, business hours that match yours, and strategists who understand Sydney market dynamics.
- ROI over vanity metrics: We track viewable impressions, assisted conversions, remarketing lift, and actual business outcomes rather than just clicks and impressions.
- Brand safety built in: Placement exclusions, suitability controls, and regular reporting so you always know where your ads appear.
- Cross-channel integration: We connect Display with Google Ads, Google Shopping, YouTube Advertising, and SEO for full-funnel growth.
- No lock-in contracts: We earn your business every month through results, not binding commitments.
Our Display Ads services
Responsive Display Ads
We set up and optimise Responsive Display Ads using images, headlines, descriptions, and logos. Google tests combinations across millions of placements while we continuously provide high-quality assets, test variations, and refine based on performance data.
Audience Strategy and Targeting
We build multi-layered strategies using in-market audiences for high intent, affinity audiences for scale, custom segments based on URLs and keywords, remarketing lists for re-engagement, and suburb-level geo-targeting across Sydney.
Brand Safety and Placement Control
We apply account-level exclusions, digital content labels, and sensitive category filters to control where your ads appear. We exclude 20+ standard categories and provide custom exclusions tailored to your brand values.
Smart Bidding and Budget Control
We design Smart Bidding strategies tailored to your goals: Target CPA for lead generation, viewable CPM for awareness, Target ROAS for ecommerce, or Maximise Conversions for performance-focused accounts. Budgets are monitored and reallocated based on performance data.
Dynamic Remarketing
For ecommerce and service businesses with diverse offerings, we implement dynamic remarketing that automatically shows visitors the exact products or services they viewed. We connect your product feed, set up audience segmentation by browsing behaviour, and optimise bidding to prioritise high-value prospects.
How we run winning Display campaigns
1. Discovery and Strategic Planning
We begin with a detailed review of your existing campaigns, audience definitions, creative assets, and brand safety settings. We analyse your Search and Shopping data to identify high-performing keywords and products that should inform Display targeting. This creates a solid foundation so campaigns launch with clear direction and realistic performance expectations.
2. Campaign Build and Launch
Our team designs campaigns with strong creative, precise targeting, and smart bidding aligned to your objectives. Placement and content exclusions are configured from day one. Campaign structure is organised by funnel stage and audience type to enable granular performance analysis.
3. Active Optimisation
Performance is monitored daily. We test new ad combinations, refresh creative assets showing fatigue, refine audience segments based on engagement data, and adjust bids to prioritise high-converting placements. Every insight feeds back into campaign refinement.
4. Scale and Integration
When winning ads and audiences are identified, we scale them strategically. Remarketing lists are expanded, new similar audiences tested, and campaigns integrated with Search, Shopping, and YouTube Ads to drive results across the whole funnel.
What is included in our Display Ads management
Every Display campaign we run is engineered to balance reach, brand visibility, and measurable ROI. From creative strategy to audience refinement, our process combines data-driven precision with performance marketing expertise.
- Audience strategy and segmentation: Layered targeting using in-market audiences, custom intent segments, remarketing lists, and lookalike modelling.
- Creative design and deployment: Responsive display ads, HTML5 banners, static image ads, and dynamic creatives aligned to your brand and campaigns.
- Brand safety and placement control: Exclusion lists, contextual targeting, site category management, and weekly placement reviews.
- Performance optimisation: Continuous bid and placement tuning, audience testing, creative refresh cycles, and A/B testing.
- Smart Bidding and budget automation: Google Ads algorithmic bidding refined with manual oversight, dayparting, and geo-targeting.
- Cross-channel alignment: Coordination with Search, YouTube, Shopping, and remarketing for full-funnel synergy.
- Conversion tracking and attribution: Google Analytics, Google Tag Manager, and enhanced conversion tracking implementation.
- Monthly reporting and strategy calls: Transparent dashboards, KPI reviews, and strategic planning focused on business outcomes.
Add-ons: Dynamic remarketing setup, creative production, programmatic buys through DV360, geo-targeted campaigns, and multi-brand management.
Latest reviews
Example 90-day roadmap for Display success
- Weeks 1-2: Research and Foundation – Deep audit of existing campaigns and analytics. We map high-value audiences and design creative concepts backed by first-party data and competitor analysis.
- Weeks 3-6: Launch and Early Learnings – Campaigns go live with direct-response formats first, capturing lower-funnel audiences to deliver early ROI. We refine exclusions, placements, and bidding daily.
- Weeks 7-9: Data-Driven Expansion – We scale high-performing creatives and expand into prospecting and contextual awareness audiences. Budget is reallocated to prioritise winning combinations.
- Weeks 10-12: Full-Funnel Integration – Display campaigns are integrated with YouTube, Shopping, and Search for a unified growth ecosystem. Seasonal pushes are layered in to maximise momentum.
*Need results faster? We can compress early stages for rapid turnaround, perfect for seasonal launches or time-sensitive promotions.*
Display Ads pricing
Typical investment ranges:
- Entry-level remarketing: $2,000-3,000/month media spend
- Multi-audience prospecting + remarketing: $5,000-15,000/month
- Management fees: from $1,000/month (excl. GST)
Every business has different goals, from local remarketing to national brand campaigns. What matters most is matching your creative strategy, targeting depth, and data volume to the right level of investment.
Every proposal is custom-scoped to your campaign size, complexity, and creative needs. We do not lock you into long-term contracts because we would rather earn your business month after month through results.
All pricing is indicative and exclusive of GST. You will receive a transparent, itemised proposal after your free audit.
Trial offer: FREE Display Ads audit + Free Discovery Session (limited spots; offer terms apply).
Last updated: January 9, 2026
Results, not promises
Hi-Craft Home Improvements – Display Remarketing
Problem: Website traffic from Search and SEO was solid, but too few visitors were returning to enquire. They needed a scalable way to stay visible and turn browsers into leads.
Action: We launched a Display Remarketing campaign that segmented audiences by intent and engagement level. Ads were designed for each creative cluster, landing pages optimised for trust signals, and continuous A/B testing focused spend on high-converting audiences.
Outcome: 28,000+ high-quality clicks at $0.82 CPC and 94 verified conversions at $244 CPA. Doubled returning lead volume within the first quarter.
Bathroom Sales Direct – Smarter Display Targeting
Problem: Display campaigns were reaching broad, unqualified audiences with high impression volumes but few meaningful clicks or conversions.
Action: We rebuilt campaigns from the ground up, refining audience segments with custom intent data and placement exclusions. Ad creatives and frequency caps were fine-tuned to reduce fatigue, with bespoke landing pages aligned to ad messaging.
Outcome: +35% increase in CTR, -22% drop in CPC, and +40% more conversions within 3 months while reducing wasted impressions.
Meet our Display Ads team
Our Display Ads specialists design and optimise campaigns that boost brand visibility, re-engage visitors, and drive qualified traffic. We combine audience targeting with creative testing and continuous optimisation to ensure every impression works harder for your business.
Adriel Santos
Senior Manager | Paid Media Specialist
Adriel joined Click Click Media back in 2015 and has been shaping high-performing Google Ads campaigns ever since. He’s known for making Google Ads behave – fine-tuning match types, setting solid PMax guardrails, and orchestrating creative cadence. By cutting out waste and doubling down on what works, Adriel helps clients scale their best-performing campaigns with precision.
Anastasia Rapson
Social Media Manager
Anastasia brings deep experience in building social profiles, engaging audiences, and running expert campaigns that convert. She makes social work for performance – no fluff, just smart content that drives clicks, builds trust, and delivers measurable results.
Jose Marie De Guzman
Senior Manager | Website Design
With 11 years at Click Click Media, Jose has shaped the look and feel of countless high-performing websites. He’s known for designing pages that make “Book Now” feel inevitable – where every pixel has a purpose. Jose’s exceptional focus on crafting beautiful, intuitive experiences ensures that design isn’t just eye-catching, but also guides visitors seamlessly toward action.
Belinda Baynes
Senior Manager | Design & Creative Specialist
For the past 7 years at Click Click Media, Belinda has shaped the look and feel of countless high-performing campaigns. Her designs sit at the intersection of brand and conversion – beautiful, fast, and built to excel in PPC and SEO environments. As a seasoned creative specialist, Belinda ensures every layout not only captures attention but also drives measurable results for clients.
Display Ads FAQs
Common questions Sydney businesses ask about Display advertising. Got a question not covered below? Reach out to our team.
How much do Display ads cost in Sydney?
Most Sydney businesses invest between $2,000 and $15,000 per month in Display media spend. Entry-level remarketing campaigns start around $2,000-3,000/month, while multi-audience prospecting and remarketing strategies typically require $5,000-15,000/month for meaningful scale.
Management fees start from $1,000/month (excl. GST). You receive a custom quote after your free audit showing exactly what to expect.
How long until we see results from Display advertising?
You will see initial data within days, but meaningful results typically emerge after 4-6 weeks once campaigns have enough data for optimisation.
Remarketing campaigns often deliver faster results since you are targeting warm audiences. Prospecting campaigns targeting cold audiences usually take 6-8 weeks. Campaigns with $5,000+ monthly spend reach statistical significance faster than smaller budgets.
How do you measure Display campaign success?
We measure business outcomes, not vanity metrics. Key metrics include viewable impressions, view-through conversions, and assisted conversions showing Display touchpoints that contributed to sales.
For awareness campaigns, we track reach, frequency, and branded search volume increases. For direct-response campaigns, we focus on cost per acquisition (CPA) and return on ad spend (ROAS). You receive monthly dashboards with plain-English analysis.
How do you keep my brand safe on Display campaigns?
Brand safety is built into every campaign from day one. We use account-level suitability settings to exclude sensitive categories like adult content, violence, and controversial topics. Custom exclusion lists block websites or content types that do not align with your brand.
Placement reports are reviewed weekly. For clients with strict requirements, we implement whitelist-only targeting where ads only appear on pre-approved sites.
What targeting options work best for Display ads?
The most effective campaigns use layered targeting. We typically combine in-market audiences for people actively researching your category, custom intent audiences based on keywords and competitor websites, and remarketing lists segmented by behaviour.
Geographic targeting at suburb level lets us prioritise high-value Sydney locations. Each audience segment gets tailored creative and bidding strategies.
Should I run Display if I already have Search campaigns?
Yes. Search and Display serve complementary roles. Search captures people actively looking right now, while Display introduces your brand and stays visible during their research process.
Users exposed to both Search and Display convert at higher rates than those seeing only one channel. Display increases branded search volume and improves Search performance through assisted conversions.
Can Display ads work for local Sydney businesses?
Display works well for local businesses when targeted properly. Geo-targeting lets you focus budget on a specific radius around your location, ensuring ads only reach people who can become customers.
Remarketing is particularly powerful for local service providers. Local Display campaigns can start from $2,000-3,000/month in media spend, more accessible than competitive Search keywords where CPCs can reach $10-50 per click.
Do you provide Display ad creative, or do I need my own?
We offer flexible options. If you have existing creative assets and brand guidelines, we can optimise them for Display best practices. If you need creative production, we offer design services as an add-on.
For Responsive Display Ads, you need 3-5 images, 5 headlines, and 5 descriptions. We handle copywriting and strategic messaging. We also manage creative refresh cycles every 4-8 weeks to prevent ad fatigue.
Ready to grow with a Display Ads agency in Sydney?
Display advertising puts your brand in front of the right people at scale. With Click Click Media, you get Sydney-based expertise, proven brand safety, and campaigns designed for ROI.
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