jerry, ux specialist, working on an ecommerce website design.

Ecommerce Web Design Sydney

Stores designed to sell, not just exist. From checkout to cash register.

  • 2025 Australian Web Awards finalist (3 categories)
  • 17 years designing stores that sell, not just look good
  • In-house Sydney designers, not offshore contractors
google agency awards finalist categories symbols, finalist in online sales, finalist in breakthrough agency category - desktop version.
vocus - client logo
kangaroo courts - client logo
fox mowing - client logo
atlas security training centre - client logo
hi-craft home improvements - client logo
pernod ricard - client logo
spy monkey - client logo
literacy planet - client logo
the sporting base - client logo
prime pumps - client logo
church road - client logo

Ecommerce web design that drives revenue, not just traffic

Since 2008, Click Click Media has designed ecommerce websites for Sydney retailers, B2B suppliers, and growth-focused brands across Australia. Our in-house web design team handles strategy, UX, visual design, and ongoing optimisation under one roof, so your store launches faster and converts from day one.

We design stores on Shopify, WooCommerce, and custom platforms, with CRO-tested checkouts, fast load speeds, and layouts that guide buyers to purchase. Most Sydney clients see measurable ROI gains within 90 days as performance compounds through ongoing testing and refinement. For stores already running but underperforming in search, our ecommerce SEO team works alongside design to fix visibility gaps.

What success looks like

ecommerce design results featuring a 200 percent increase in online purchases for a national aesthetics brand shown on laptop and mobile mockups of a promotional landing page, and a 2,000 percent increase in online revenue for a building supplies retailer shown on a laptop displaying their storefront.
Ecommerce web design results: 200 percent more purchases and 2,000 percent revenue growth for Australian retailers.

For SILK and ASC, a beauty ecommerce brand, strong products were being let down by poor mobile UX, slow load times, and a checkout flow that frustrated customers. Cart abandonment was high and mobile revenue was underperforming. We redesigned the entire store with a mobile-first approach, simplified the checkout to three steps, and rebuilt product filtering to match how beauty shoppers actually browse. The result: 2x conversion rate within the first quarter, with mobile revenue increasing 156%. Read the SILK and ASC ecommerce design case study.

For Blacktown Building Supplies, a regional trade supplier, complex product catalogues, trade pricing tiers, and click-and-collect workflows needed a design that worked for busy tradies across Western Sydney. We designed a WooCommerce store with B2B pricing rules, real-time stock visibility across locations, and a streamlined quote-to-order workflow. The result: online orders now account for 35% of total revenue, with average order value 22% higher than in-store purchases. See how BBS went from showroom to online revenue.

Who we help with ecommerce design

We work with businesses ready to invest in ecommerce that performs, not just exists.

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Growth-minded retailers needing a storefront designed to scale with sales and handle seasonal spikes without breaking the user experience.
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B2B suppliers and wholesalers requiring trade pricing interfaces, dealer portals, and freight rule displays that make complex buying simple.
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Multi-location brands needing suburb-specific UX, click-and-collect design, and inventory visibility across Sydney locations.
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Established businesses in retail, health, beauty, trade supplies, and professional services ready to grow online revenue through better design.

Why businesses choose us for ecommerce design

four members of the click click media design team standing together with a results panel showing 500 plus sites built, 4.8 google rating, 92 percent retention, and web awards 2025 finalist, with figma, illustrator, photoshop, awia, and australian web awards logos below.
Our ecommerce design team. 500 plus sites launched and Australian Web Awards finalists.

Choosing an ecommerce web design agency is not about dashboards or design awards. It is about whether your store actually sells.

92% client and staff retention

The designer and developer building your store in week one are the same team optimising it in month twelve. A 92% retention rate means continuity, deep platform knowledge, and no re-briefing. Our clients rate us 4.8 on Google from multi-year engagements.

Conversion-focused UX for ecommerce

Layouts designed to reduce friction and increase checkout completion. Mobile-first builds optimised for the devices your customers actually use. Every design decision supports revenue growth, informed by our UX design expertise.

2025 Australian Web Awards finalist

Recognised in 3 categories by the Australian Web Industry Association for design and innovation. 17 years designing high-performing ecommerce websites across Sydney and Australia.

Platform-agnostic design

We design for Shopify, WooCommerce, and custom platforms. The right platform is chosen during strategy, not before the conversation starts. Our development teams handle the build.

No lock-in contracts

You own your store, your content, and your growth roadmap. Month-to-month from day one. In-house Sydney team at our Norwest office. Visit us and talk face to face.

What we design for ecommerce

six completed ecommerce website designs shown on device mockups: a building supplies product listing, a pet accessories store with a 68 percent off promotion, a beauty clinic mobile booking app with a 50 percent off sale, a pet door supplier storefront, and a laser hair removal ecommerce site with promotional banners.
Recent ecommerce web design projects across retail, beauty, trades, and pet services.

Product page design and visual merchandising

Product pages that inspire confidence and drive add-to-cart. Gallery layouts, size guides, variant selectors, trust signals, and review integration designed around how your customers actually shop.

Checkout flow and cart design

CRO-driven checkout layouts with sub-2.5 second load speeds, message-matched product pages, abandoned-cart recovery design, and payment gateway UX (Stripe, PayPal, Afterpay, Klarna).

Collection and category design

Navigation structures, filtering interfaces, and collection pages that help customers find what they need fast. Designed around your catalogue structure and how buyers browse your category.

B2B portal and trade pricing design

Dealer portals, tiered pricing interfaces, quote-to-order workflows, and account management UX for wholesale and trade customers who need different experiences from retail shoppers.

Mobile-first responsive design

Touch-friendly navigation, thumb-zone checkout flows, and layouts tested on real devices across Sydney mobile networks. Mobile accounts for over 60% of Australian ecommerce traffic.

Homepage and landing page design

Revenue-focused homepage layouts, campaign landing pages, and seasonal promotion templates. Pair your store design with Google Shopping campaigns to drive qualified traffic from day one.

How we design ecommerce stores that sell

jerry smiling at the camera from his dual-monitor workstation wearing headphones, with an ecommerce product colour swatch page open on one screen and a product image gallery on the other.
Jerry designing product pages and checkout flows for an ecommerce client from our Norwest office.

1. Conversion-first design strategy

Custom visual design, single-intent landing flows, and UX patterns built to increase sales. Every layout decision is informed by conversion data and user behaviour research.

2. Targeting that drives buyers, not browsers

From localised design structures to audience-based retargeting layout patterns, we keep your store in front of real customers across Sydney and beyond.

3. Checkout experiences that convert

CRO-driven checkout design, sub-2.5 second load targets, message-matched product pages, and abandoned-cart recovery flows tested on real devices.

4. Integration-ready design

Layouts and UX patterns designed to work with CRMs, ERPs, and marketing tools so the design supports your operations, not fights them.

5. Measurement-ready design

GA4-ready page structures, enhanced ecommerce tracking hooks, and revenue-focused reporting layouts you can actually trust. Our analytics team configures tracking during the design phase.

Ecommerce website design: what is included

Every ecommerce design project includes the foundations to drive measurable revenue growth.

  • Ecommerce strategy and full store design: or redesign from your existing platform.
  • Platform recommendation: Shopify, WooCommerce, or custom, matched to your operations. Development handled by our web development team.
  • CRO-tested UX design: product pages, collections, and checkout flows.
  • Checkout design and payment gateway UX: Stripe, PayPal, Afterpay, eWAY.
  • Mobile-first, fast-loading templates: targeting sub-2.5s LCP.
  • Integration-ready layouts: designed to work with CRMs, ERPs, and marketing platforms.
  • Weekly optimisation and testing cadence: not just launch and leave.
  • Transparent reporting and monthly strategy calls: revenue-focused metrics.

Add-ons: product photography, YouTube creative, dynamic feed design, multi-location rollouts, B2B pricing portal design. For campaign-specific pages, see our landing page design service.

Your ecommerce design timeline

four-phase ecommerce web design timeline with a team photo in each card: discovery and strategy in weeks one to two, design build and integration with custom ecommerce and platform integrations in weeks three to six, launch and optimisation with seo checks and conversion tracking in weeks nine to twelve, and ongoing growth and support with cro reviews.
Our ecommerce web design process from strategy through to post-launch CRO and support.

Great ecommerce websites are not rushed. Our process balances momentum with precision.

WEEKS 1-2

Discovery and Planning

Audit your current site, map product catalogue structure, review competitors, and define conversion goals. You get a clear roadmap, wireframes, and platform recommendation.

WEEKS 3-6

Design, Build and Integrations

Custom ecommerce design with responsive layouts, payment gateway UX, and integration design (CRM, ERP, inventory, shipping). Milestone previews throughout for your review and sign-off.

WEEKS 7-10

Refinement, Testing and QA

Stress-test checkout flows, optimise for Core Web Vitals, configure analytics tracking, and run mobile usability checks. You are involved at every stage: review sessions so nothing goes live without your approval.

WEEKS 11-12

Launch and Optimisation

Monitor user behaviour, identify CRO opportunities, and apply quick wins. You receive CMS training, performance dashboards, and a forward plan covering ongoing optimisation, product merchandising strategy, and growth priorities. Complex B2B or ERP builds may extend to 14-16 weeks.

Ecommerce Web Design Pricing

Standard ecommerce store ($25,000 to $40,000, excl. GST): custom UX/UI, product pages, checkout design, and platform integration. B2B portal or multi-location ($40,000 to $60,000, excl. GST): trade pricing interfaces, dealer portals, and multi-site inventory design. Enterprise or custom platform ($60,000+, excl. GST): complex integrations, ERP connections, and bespoke workflows. Ongoing management (from $1,200/month, excl. GST): CRO testing, design updates, and priority support.

Pricing includes discovery workshops, custom UX/UI design, and integration planning. Development is handled by our in-house web development team.

All pricing is indicative and exclusive of GST. No lock-in contracts. Month-to-month from day one.

FREE Ecommerce Audit & Quote!

Limited spots | Offer terms apply

Last updated: March 18, 2026

Results, not promises

For more detailed breakdowns, visit our client results library.

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SILK and ASC

Beauty Ecommerce Redesign

Challenge: Strong products but poor mobile UX, slow load times, and a checkout flow that frustrated customers, leading to high cart abandonment.
Action: Complete store redesign with a mobile-first approach, simplified three-step checkout, and product filtering that matched how beauty shoppers actually browse.
Result: 2x conversion rate within the first quarter, with mobile revenue increasing 156%. Read the full case study.
blacktown building supplies logo

Blacktown Building Supplies

Trade Ecommerce Platform

Challenge: A regional trade supplier needed an ecommerce design that could handle complex product catalogues, trade pricing tiers, and click-and-collect workflows for busy tradies across Western Sydney.
Action: Designed a store with custom B2B pricing interfaces, real-time stock visibility across locations, and a streamlined quote-to-order workflow that reduced admin time.
Result: Online orders now account for 35% of total revenue, with average order value 22% higher than in-store purchases. See the BBS results.

Meet our ecommerce web design team

Your store gets a dedicated designer, developer, and strategist working together from our Norwest office.

jose marie de guzman

Jose Marie De Guzman

Senior Manager | Website Design

With 11 years at Click Click Media, Jose has shaped the look and feel of countless high-performing websites. He’s known for designing pages that make “Book Now” feel inevitable – where every pixel has a purpose. Jose’s exceptional focus on crafting beautiful, intuitive experiences ensures that design isn’t just eye-catching, but also guides visitors seamlessly toward action.

belinda baynes

Belinda Baynes

Senior Manager | Design & Creative Specialist

For the past 7 years at Click Click Media, Belinda has shaped the look and feel of countless high-performing campaigns. Her designs sit at the intersection of brand and conversion – beautiful, fast, and built to excel in PPC and SEO environments. As a seasoned creative specialist, Belinda ensures every layout not only captures attention but also drives measurable results for clients.

rik allison

Rik Allison

Senior Manager | Website Projects

With 8 years at Click Click Media, Rik is known for getting complex builds live without the drama – scoping clean, shipping clean, and keeping scope creep firmly in a jar. A veteran of major IT infrastructure initiatives, including the Opal card rollout, Rik brings rock-solid discipline and experience to every project. His steady hand ensures websites are delivered on time, on budget, and to the highest standards.

jerry zhang

Jerry Zhang

Project Manager | Design & UX Specialist

For the past 4 years at Click Click Media, Jerry has been dedicated to crafting seamless user experiences. A qualified UX professional, he maps user journeys, collects insights through surveys, and engages stakeholders to uncover friction points. If a form field doesn’t earn its keep, Jerry cuts it – streamlining experiences to be intuitive, efficient, and conversion-focused.


Ecommerce website design FAQs

Common questions from Sydney businesses considering an ecommerce build or redesign.

How much does ecommerce web design cost in Sydney?

Most Sydney ecommerce design projects start from $25,000 (excl. GST), with ongoing management from $1,200 per month (excl. GST). Final pricing depends on platform choice, number of products, custom UX requirements, and B2B features.

We provide a detailed, itemised proposal after your free audit so you know exactly what you are paying for.

Should I choose Shopify or WooCommerce for my store?

It depends on your business model. Shopify suits brands wanting a managed, all-in-one platform with lower upfront complexity. WooCommerce offers more flexibility for custom functionality and B2B pricing structures.

We design on both and recommend the right fit during your strategy workshop. For a deeper comparison, see our WordPress vs Shopify guide.

How long does an ecommerce website take to design?

Most ecommerce design projects take 8 to 12 weeks from kickoff to launch. Complex designs with B2B portals, multi-location inventory, or ERP integrations may extend to 14-16 weeks.

We provide a detailed timeline in your proposal so you can plan accordingly.

Do you optimise ecommerce stores for mobile?

Every design is mobile-first. Touch-friendly navigation, fast load speeds under 2.5 seconds, and checkout flows tested for thumb-friendly completion.

Mobile accounts for over 60% of ecommerce traffic in Australia, so getting this right directly impacts your revenue.

Can you integrate with my existing business systems?

Our designs are built to work with CRMs, ERPs, accounting software, and marketing tools. Common integrations include Xero, MYOB, HubSpot, Klaviyo, and warehouse management systems.

During discovery, we map your current tech stack and design UX patterns that support your operations. Integration development is handled by our web development team.

What ongoing support do you provide after launch?

Month-to-month management packages from $1,200 per month (excl. GST). This includes performance monitoring, CRO testing, design updates, and priority support. Monthly strategy calls to review results and plan improvements.

No lock-in contracts. Month-to-month from day one. You stay because the results justify it.

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Not sure where to start?

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Most businesses that come to us are not sure if they need SEO, ads, a new website, or all three. That is exactly what the first conversation is for.

Tell us what is happening and we will tell you what we would do about it.
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  • No lock-in contracts
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It takes less than 2 minutes
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NORWEST BUSINESS PARK
307, 29-31 Solent Circuit,
Norwest, NSW 2153
SYDNEY CBD
Level 35, Tower One International Towers
100 Barangaroo Avenue,
Sydney, NSW, 2000, Australia