Paid Social Agency in Sydney
- 17+ years managing Meta, TikTok, LinkedIn and YouTube campaigns
- Proven ROI across ecommerce, B2B and lead generation campaigns
- Creative-led testing with transparent, ROI-focused reporting
A paid social agency that delivers results
Click Click Media is a paid social agency in Sydney helping businesses turn ad spend into revenue. With 17 years of experience and over $115 million in managed ad spend, we build campaigns across Meta, TikTok, LinkedIn and YouTube that generate leads, sales and measurable ROI.
Our Sydney team manages paid social for ecommerce brands, local services, B2B companies and national advertisers. We combine creative testing systems with transparent reporting so you always know where your budget is going and what it is delivering.
Whether you are based in Sydney CBD, Parramatta, North Sydney, Bondi Junction or Liverpool, we understand the local market dynamics and audience behaviours that make paid social campaigns succeed in Sydney.
Social platforms we manage
Meta and Instagram Ads
Meta delivers unmatched audience scale and targeting precision. From Advantage+ Shopping campaigns for ecommerce growth to visually led Instagram Reels that capture attention, we create campaigns balancing awareness, engagement and conversions. See our detailed approach on our Meta Ads page and Instagram advertising page.
TikTok Ads
TikTok excels at discovery and community driven engagement. With vertical, native video formats and algorithm driven reach, TikTok enables brands to connect authentically with audiences through creative that feels natural. Our strategies focus on delivering the right hook to maximise impact in the first few seconds.
LinkedIn Ads
For B2B companies, LinkedIn provides direct access to decision makers and industry professionals. Ad formats like Lead Gen Forms and Document Ads make it easy to capture high quality leads without disrupting the user journey. LinkedIn is especially effective for brands focused on pipeline quality and long term relationships.
The real power comes from orchestrating platforms together. TikTok builds awareness, Instagram drives engagement, Meta delivers scale, and LinkedIn captures decision maker leads: a full funnel paid social strategy that converts across every journey stage.
Who we help
We partner with businesses across Sydney, tailoring paid social strategies to fit their goals and audiences:
- Ecommerce brands looking to scale revenue with Meta Advantage+ Shopping campaigns and authentic TikTok UGC style ads that convert browsers into buyers.
- Local services and franchises building suburb level visibility, running precise geo targeted campaigns, and using remarketing loops to stay front of mind in competitive local markets.
- B2B companies generating high quality leads through LinkedIn document ads and native lead generation forms, connecting directly with decision makers and building stronger sales pipelines.
- National brands running multi platform awareness campaigns across Meta, TikTok, and YouTube Ads, creating consistent impact from awareness through to conversion.
Why choose Click Click Media as your paid social agency
Choosing a paid social agency in Sydney means finding a team that understands both the platforms and your business goals. Here is what sets us apart:
Creative systems that work
We do not rely on guesswork. Our campaigns are built on proven creative frameworks for TikTok hooks, Instagram Reels and LinkedIn lead magnets, ensuring ads feel native to the platform while driving measurable outcomes.
Full funnel strategies
From brand awareness and engagement to conversions and remarketing, we design campaigns that cover the entire customer journey so no opportunity is left untapped.
Compliance first approach
With Australia’s under 16 restrictions in effect, we build campaigns that are fully compliant, giving brands peace of mind that targeting and audience policies meet national standards.
Cross channel synergy
Our paid social campaigns do not operate in isolation. We connect strategies with Google Ads and YouTube Ads to deliver a coordinated customer journey across search, video and social.
Sydney based expertise
You will work directly with a local team that provides hands on support, clear communication and transparent reporting. We understand Sydney markets from Chatswood to Cronulla, Penrith to Randwick.
Our paid social services
Campaign Strategy and Setup
Every campaign begins with a clear strategy that aligns audience research, creative direction and budget with your business objectives. We map campaigns to the customer journey to address awareness, engagement and conversions.
Creative Testing and Iteration
We design and test ads tailored to each platform: Instagram Reels, TikTok vertical video, carousel ads and LinkedIn Document campaigns. Weekly creative refreshes prevent fatigue and keep ads competitive.
Audience Targeting and Compliance
From lookalikes and remarketing loops to precise B2B targeting, we connect the right message with the right people. Campaigns are structured with compliance and brand safety in mind.
Conversion Tracking and Integration
We integrate campaigns with GA4, CRMs and offline conversion tracking to give you an accurate view of performance. This ensures you measure business outcomes like leads, revenue and pipeline, not just clicks or impressions.
Transparent Reporting
Our reports highlight ROI, assisted conversions and view through impact, providing clear insights into how paid social contributes to growth and where the next opportunities lie.
How we run winning paid social campaigns
1. Discovery and Audit
We begin with a comprehensive review of your current campaigns, creative assets and audience data. This step uncovers quick wins and defines the KPIs that will guide performance.
2. Campaign Build
Our team develops platform native campaigns designed for scale. Each ad set is structured around your goals, from TikTok verticals to LinkedIn lead forms. Brand safety settings and compliance checks are applied immediately.
3. Optimisation and Testing
We track campaigns daily and run weekly optimisation cycles. Ads are refreshed to avoid fatigue, A/B tests refine creative and audiences, and budget is shifted to the highest performing ad sets.
4. Scaling and Cross Channel Growth
Once winners are identified, we scale budgets and expand targeting to reach more qualified audiences. Paid social campaigns are integrated with Google Ads and YouTube Ads to create a full funnel growth strategy.
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Your success timeline
Every paid social campaign we run follows a proven, results first process. Whether you need to go live in a week or scale steadily over a quarter, our team adapts the strategy to your timeline without compromising quality or compliance.
- Weeks 1 to 2: Foundation and Creative Strategy We start with a deep audit of your current social presence, audience data and past performance. Together, we define measurable KPIs, map out the buyer journey and produce your first creative wave.
- Weeks 3 to 4: Launch and Early Optimisation Campaigns go live across your chosen platforms (Meta, LinkedIn, TikTok or others). Our team monitors performance daily, fine tuning audiences, placements and bids to maximise engagement and minimise wasted spend.
- Weeks 5 to 8: Testing, Iteration and Scaling Using creative testing sprints, we rotate fresh assets, experiment with ad hooks and formats, and shift budgets to top performing sets. This phase reveals early ROI signals and establishes your benchmark metrics.
- Weeks 9 to 12: Expansion and Full Funnel Integration Once the winning creative and audience combinations are clear, we scale budgets and extend reach into new segments. Paid social campaigns are then integrated with Search, YouTube and Display activity to create a true multi channel growth engine.
Need faster turnaround? We can launch campaigns within days for time sensitive promotions while still maintaining full creative and data governance.
Our paid social pricing
We work with businesses of all sizes, from local Sydney brands just getting started on Meta or LinkedIn to national advertisers running multi channel social campaigns.
Most clients begin with flexible media budgets from around $3,000/month and a management fee from $1,200/month (excl. GST). These campaigns typically include creative strategy, audience testing and ongoing optimisation.
Paid social is scalable: you can start small to validate messaging and targeting, then scale confidently once results are proven. We recommend a budget that matches your goals, not just your ad spend.
All pricing is indicative and exclusive of GST. You will receive a transparent, itemised proposal after your free audit and discovery session.
Trial offer: FREE Paid Social Audit + Free Discovery Session (limited spots; offer terms apply).
Last updated: January 15, 2026
Mini case studies and recent wins
For more in depth case studies and deep dives see our case study page.
Bathroom Sales Direct: Facebook and Instagram Growth
Problem: Bathroom Sales Direct had strong ad impressions but low engagement. Customers were seeing the brand, not interacting with it. Their campaigns needed a strategy that moved beyond visibility toward genuine audience connection and measurable action.
Action: Our team rebuilt their social campaigns with a creative first, data driven approach. We refreshed all ad assets with new imagery and short form video, introduced tighter audience targeting and interest segmentation, and strengthened calls to action across Meta platforms.
Outcome: +86% more interactions, +34% higher click throughs, and +55% more site visits in just 60 days, capped by a +98% lift in follower growth and significantly improved remarketing performance.
Hi-Craft Home Improvements: Paid Social Rebuild
Problem: Hi-Craft’s social channels had hit a plateau. Despite regular posting and decent engagement, reach and clicks had stalled. Their existing ads were not keeping pace with changing algorithms or user behaviour, limiting visibility in Sydney’s competitive home improvement market.
Action: We rebuilt their Facebook and Instagram strategy from the ground up. Using visually rich carousel ads and dynamic lifestyle imagery, we showcased Hi-Craft’s craftsmanship while introducing expanded audience targeting and creative sequencing.
Outcome: +201% increase in clicks, +95% more site visits, and +85% higher engagement within 90 days, alongside a +143% growth in followers. Hi-Craft’s campaigns reignited local visibility and re-established their brand as Sydney’s go-to for premium outdoor living projects.
Meet the team
Our paid social strategies go beyond impressions. They generate high quality leads that fuel real growth. We combine data led targeting with creative that converts to lower costs and scale reach across Meta, LinkedIn and TikTok. With us, you get a paid social system built for performance, transparency and long term success.
Adriel Santos
Senior Manager | Paid Media Specialist
Adriel joined Click Click Media back in 2015 and has been shaping high-performing Google Ads campaigns ever since. He’s known for making Google Ads behave – fine-tuning match types, setting solid PMax guardrails, and orchestrating creative cadence. By cutting out waste and doubling down on what works, Adriel helps clients scale their best-performing campaigns with precision.
Amanda Decker
General Manager | Client Services
Amanda has been a cornerstone at Click Click Media since 2015, blending operational excellence with deep expertise in PPC and Google Ads. She keeps programs humming with clear priorities, tight communication, and zero surprises. From campaign optimizations to major launches, Amanda’s focus ensures everything runs smoothly – often ahead of schedule. If a launch is planned for Friday, she makes sure it’s ready to ship on Thursday.
Anastasia Rapson
Social Media Manager
Anastasia brings deep experience in building social profiles, engaging audiences, and running expert campaigns that convert. She makes social work for performance – no fluff, just smart content that drives clicks, builds trust, and delivers measurable results.
Mark Dollente
Web & Digital Asset Designer
For the past 6 years at Click Click Media, Mark has been behind countless crisp ad creatives and high-quality page assets that load fast and look premium. Known for his keen eye and creative flair, Mark consistently delivers designs that not only catch attention but also elevate brand perception – bringing a polished, professional edge to every campaign.
Paid social FAQs
Got questions about working with a paid social agency in Sydney? From budgets and platforms to results and reporting, we have answered the most common client questions.
What paid social platforms do you manage?
We manage campaigns across Meta (Facebook and Instagram), TikTok, LinkedIn and YouTube. Each platform serves a different purpose in the funnel. Meta delivers scale and precision targeting for ecommerce and retargeting. TikTok excels at discovery and reaching younger audiences. LinkedIn connects you with B2B decision makers through Lead Gen Forms and Document Ads. The best results come from combining platforms to move prospects through the entire buyer journey.
How fast can I see results from paid social?
Engagement metrics like impressions, clicks and video views typically appear within days of launch. Consistent ROI and stable cost per lead usually develop over 30 to 90 days as we test creative, refine audiences and move campaigns through learning phases. Weeks 1 to 4 focus on launch and optimisation. Weeks 5 to 8 involve creative testing and budget shifts. By weeks 9 to 12, we scale winning combinations confidently.
How much does paid social cost in Sydney?
Most Sydney businesses invest between $3,000 and $10,000 per month in media spend, with management fees starting at $1,200 per month (excl. GST). Your total investment depends on campaign complexity, platform mix and creative requirements. LinkedIn typically requires higher budgets due to CPMs, while TikTok can deliver strong reach at lower costs. We provide transparent, itemised proposals after your free audit.
What do you measure beyond clicks?
Clicks alone do not tell the whole story. We measure ROI, revenue, lead quality, assisted conversions and offline conversions to understand actual campaign impact. We connect paid social to your CRM and import offline data to track which campaigns generate customers, not just leads. Our reporting focuses on business outcomes so you always know where your budget is going.
Can you integrate paid social with our other marketing channels?
Absolutely. Paid social works best when integrated with Google Ads, YouTube Ads and SEO. We use Meta Pixel, LinkedIn Insight Tag and TikTok Pixel to build remarketing audiences based on site behaviour and engagement. We integrate with your CRM (Salesforce, HubSpot) and provide unified reporting showing how paid social contributes to overall performance.
What makes your paid social agency different from others in Sydney?
Three things set us apart: creative systems that scale, compliance first campaign structures, and transparent, outcome focused reporting. We build testing systems that allow us to produce, test and iterate at scale. We ensure campaigns are compliant from day one. We measure ROI and revenue, not just vanity metrics. You work with a local Sydney team, own your ad accounts and have no lock in contracts.
Do you work with businesses outside Sydney?
Yes. While we are based in Sydney, we work with businesses across Australia and internationally. Our campaigns reach audiences wherever they are. That said, our Sydney expertise gives us deep understanding of local audience behaviour and competitive dynamics. We also specialise in geo targeted campaigns for businesses with multiple locations or franchise networks, delivering localised messaging at scale.
How do you stay ahead of platform changes?
We stay ahead by maintaining close relationships with platform representatives at Meta, LinkedIn and TikTok, giving us early access to beta features and policy updates. We test new ad formats and placements as soon as they are available, monitor campaigns daily to catch performance shifts early, and invest in ongoing training. When major platform changes occur, we proactively update campaign structures so you are never caught off guard.
Ready to grow with a paid social agency in Sydney?
With Click Click Media, your paid social campaigns are powered by creative systems, compliance expertise and cross channel strategies that deliver real growth.
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We have been helping businesses thrive since 2008.
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