How Motiv8sports Scored Big Digitally with Click Click Media and Paladine Systems

Digital Marketing
Case Studies
4 minute read
March 14, 2025 . Jerry Zhang

Founded in 2017, Motiv8sports is a national franchising operation delivering high-energy, engaging sports programs for kids aged 5 to 12. Their programs run across schools, after-school care, birthday parties, and holiday camps.

When Motiv8sports first approached Click Click Media in 2018, they were at a critical growth stage. Their existing digital infrastructure was a patchwork of third-party software, creating inefficiencies and limiting scalability. Fast forward to today, and Motiv8sports has expanded from just three locations to 31 nationwide, with their first international franchise in Egypt. How did Click Click Media help drive this incredible transformation? Let’s break it down.

The Challenge: A Tech Tangle Keeping Motiv8sports on the Sidelines

Before working with Click Click Media, Motiv8sports faced a major operational challenge. Their previous providers had cobbled together a Frankenstein-like digital setup that barely functioned. Their website was basic, their booking system was clunky, and they relied on multiple third-party software solutions that didn’t integrate properly. It was slow, inefficient, and painful for them to manage.

Instead of helping the business grow, their previous digital providers were holding them back. Motiv8sports needed a game-changer, not another band-aid solution.

They required a custom-built booking engine combined with a member management platform—something that simply didn’t exist in the market.

That’s where Click Click Media stepped in.

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The Solution: A Championship-Worthy Custom Digital System

Click Click Media, in partnership with Paladine Systems, developed a fully custom, end-to-end digital platform that now serves as the backbone of Motiv8sports’ operations. This comprehensive system includes:

A streamlined backend dashboard—Centralised management for bookings, memberships, and franchise operations.

An integrated sales and communication system—Automated email, SMS messaging, and internal communication tools.

A mobile app for coaches—Simplifying on-the-ground operations and event management. 

A customer-facing booking engine—Seamlessly handling registrations, payments, and program bookings.

SEO-optimised website management—Enhancing online visibility and franchise marketing efforts.

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The Impact: Smashing Goals & Scoring Big in Growth

📈 From 3 to 31 Locations (and Counting!)

Since working with Click Click Media, Motiv8sports has expanded at an incredible rate:

  • From 3 locations to 31 across Australia.
  • Successfully launched its first international franchise in Egypt.
  • Built a fully scalable digital platform to support ongoing growth.

🎯 SEO & Digital Marketing That Delivers Results

Beyond the custom backend platform, Click Click Media also manages Motiv8sports’ website, SEO, and Google Ads campaigns. The results?

  • 15,000+ tickets sold per holiday period for kids’ sports events.
  • An exponentially growing online presence, driving increased franchisee interest.
  • A fully optimized digital strategy helping franchises attract local customers.

🚀 Seamless Franchisee Experience

One of the biggest wins has been the impact on franchisees. The new system allows franchise owners to easily manage operations, process bookings, communicate with customers, and track business performance—all in one place.

Dave, CEO of Motiv8sports, puts it simply:

“Our backend platform has completely transformed our operations, making it easier for our franchisees to run their businesses.”

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The Verdict: A Gold Medal Performance in Digital Growth

If there’s one thing this case study proves, it’s that the right digital strategy can completely transform a business. Click Click Media didn’t just build a website for Motiv8sports; they developed a powerful, scalable digital ecosystem that has fueled massive growth and streamlined franchise operations.

In Dave’s Words:

When asked to sum up Click Click Media in three words, Dave’s response was clear:

Professional. Responsive. Accountable.

For any business looking to scale, streamline operations, and dominate digital marketing, this is what a true partnership looks like.

What’s Next? Keeping the Ball Rolling on Growth

With the core system now in place, Motiv8sports and Click Click Media are focusing on refinements and optimisations to ensure the platform continues to meet the evolving needs of franchisees. From minor tweaks to enhancing user experience, the goal is to keep the system running at peak efficiency.

As Motiv8sports continues its expansion, Click Click Media remains a key digital partner, ensuring their website, marketing, and digital operations scale with them.

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Ready to Take the Shot? Let’s Score Big Together!

🚀 Want to achieve the same level of growth for your business?

Let’s talk about how Click Click Media can custom-build the right digital strategy for you. Get in touch today!

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