PPC Metrics De-Confuser

Reverse engineer your campaign performance with clarity

Campaign Data

$
%
$

Your Metrics

CPC (Cost Per Click)
$0.00
How much you pay for each click
CPM (Cost Per Mille)
$0.00
Cost per 1,000 impressions
CTR (Click-Through Rate)
0.00%
Percentage of impressions that resulted in clicks
CPA (Cost Per Acquisition/Lead)
$0.00
How much you pay for each lead
Conversion Rate
0.00%
Percentage of clicks that became leads
Estimated Sales
0
Based on your close rate
Total Revenue
$0.00
Estimated revenue from conversions
ROAS (Return on Ad Spend)
0.00x
Revenue generated per dollar spent
ROI (Return on Investment)
0.00%
Profit percentage on your investment

Why You Need the PPC Metrics “De-Confuser”

Let’s face it – PPC metrics can be a total brain-bender. CPC, CPM, CTR, CPA… it’s like someone spilled alphabet soup all over your marketing dashboard. That’s where the PPC Metrics De-Confuser steps in – your friendly, caffeine-powered calculator that turns marketing mumbo-jumbo into real, human-understandable numbers.

With this gloriously simple tool, you can:

  • Decode the chaos – finally figure out what all those acronyms mean and how they’re secretly draining (or boosting) your ad budget.

  • Spot the sneaky spenders – see which parts of your campaign are actually doing their job and which are just eating your lunch money.

  • Become a metrics master – impress your boss, your clients, or your cat with beautifully clear performance numbers and ROI that actually make sense.

Click Click Media’s PPC Metrics De-Confuser takes the mystery out of your marketing math and replaces it with pure clarity (and maybe a smug grin). Because when your metrics make sense, your campaigns make dollars.

So go ahead – give the De-Confuser a whirl. It’s like therapy for confused advertisers… only cheaper.


Need help?

Get in touch with Click Click Media today to start measuring and boosting the return on your SEO investment.

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UX Research Template

Our free UX Research Template helps you structure insights, understand user needs, and turn feedback into actionable design improvements.

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Why a UX Research Template is Important for Your Business

A UX Research Template is a crucial tool for businesses that want to create websites, apps, and digital experiences that truly meet their users’ needs. It provides a structured framework to plan, conduct, and analyse research, ensuring decisions are based on insights rather than assumptions. With a template, you can:

  • Understand your users – gather actionable insights about behaviours, preferences, and pain points.
  • Improve design decisions – ensure features, layouts, and content meet real user needs.
  • Save time and resources – streamline research processes and avoid costly design mistakes.

With tools like Click Click Media’s UX Research Template, businesses can confidently plan and execute research, leading to user-centred designs that boost engagement and conversions.

By using a template, your business gains clarity, efficiency, and confidence—helping you deliver digital experiences that delight users and drive measurable results.


Need help?

Get in touch with Click Click Media today to start conducting smarter, more effective UX research.

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Social Media Planner

Our free Social Media Planner streamlines your posting schedule, keeps your content consistent, and helps you engage your audience with ease.

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Why a Social Media Planner Template is Important for Your Business

A Social Media Planner Template is an essential tool for businesses that want to maintain a consistent, engaging, and results-driven presence across social platforms. It provides a clear framework to organise content, schedule posts, and track performance. With a planner, you can:

  • Stay organised and consistent – plan posts in advance to ensure your social channels are active and on-brand.
  • Save time and reduce stress – streamline content creation and scheduling to avoid last-minute scrambles.
  • Measure and optimise performance – track engagement, reach, and results to improve future campaigns.

With tools like Click Click Media’s Social Media Planner Template, businesses can confidently manage multiple platforms, coordinate campaigns, and maintain a cohesive online presence.

By using a planner, your business gains clarity, efficiency, and control—helping you build stronger connections with your audience and drive better marketing results.


Need help?

Get in touch with Click Click Media today to start planning smarter, more effective social media campaigns.

Why an SEO ROI Calculator is Important for Your Business

An SEO ROI Calculator is a powerful tool for businesses that want to measure the real impact of their search engine optimisation efforts. It helps you quantify the return on investment from your SEO activities, giving you a clear picture of how your marketing drives revenue. With a calculator, you can:

  • Measure results accurately – calculate the financial value of traffic, leads, and conversions generated by SEO.
  • Make informed decisions – understand which strategies deliver the highest return and where to invest next.
  • Optimise marketing spend – ensure resources are allocated to activities that truly drive growth.

With tools like Click Click Media’s SEO ROI Calculator, you can take the guesswork out of SEO performance and focus on strategies that deliver measurable business results.

By using a calculator, your business gains clarity, accountability, and confidence—empowering you to maximise ROI, scale effectively, and make smarter marketing decisions.


Need help?

Get in touch with Click Click Media today to start measuring and boosting the return on your SEO investment.

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Checklist for Business Owners

Our free Digital Marketing Checklist gives business owners a simple, practical guide to manage their marketing, maximise ROI, and grow their brand online.

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Why a Digital Marketing Checklist for Business Owners is Important for Your Business

A Digital Marketing Checklist for Business Owners is an essential tool for staying on top of your online marketing efforts. It provides a clear, step-by-step framework to manage campaigns, track progress, and ensure no critical task is overlooked. With a checklist, you can:

  • Stay organised and focused – monitor all key marketing activities across social media, SEO, email, and paid campaigns.
  • Identify gaps and opportunities – quickly see what’s working and where improvements are needed.
  • Save time and resources – prevent wasted effort and ensure every action contributes to business growth.

With tools like Click Click Media’s Digital Marketing Checklist, business owners can take control of their marketing strategy, make informed decisions, and drive more predictable results.

By using a checklist, your business gains clarity, efficiency, and confidence—helping you grow your brand, attract more customers, and maximise return on every marketing effort.


Need help?

Get in touch with Click Click Media today to start planning smarter, more effective marketing campaigns.

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Checklist for Marketing Managers

Our free Digital Marketing Checklist equips marketing managers with a clear, step-by-step framework to plan, execute, and optimise campaigns with confidence

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Why a Digital Marketing Checklist for Marketing Managers is Important for Your Business

A Digital Marketing Checklist for Marketing Managers is a critical tool for keeping campaigns organised, on track, and results-focused. It provides a structured approach to managing multiple marketing channels and initiatives, ensuring nothing falls through the cracks. With a checklist, you can:

  • Streamline campaign management – track tasks across content, social media, email, SEO, and paid advertising in one place.
  • Ensure consistency and alignment – maintain brand voice, messaging, and timing across all channels.
  • Save time and improve efficiency – reduce missed deadlines and avoid duplicated effort.

With tools like Click Click Media’s Digital Marketing Checklist, marketing managers can confidently oversee complex strategies, coordinate teams, and measure progress effectively.

By using a checklist, your business benefits from greater organisation, accountability, and strategic focus—helping your marketing deliver consistent, measurable results.


Need help?

Get in touch with Click Click Media today to start managing smarter, more effective marketing campaigns.

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SEO ROI Checklist

Our free SEO ROI Checklist helps you measure the impact of your SEO efforts, track key metrics, and prove the real value of your strategy.

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Why an SEO ROI Checklist is Important for Your Business

An SEO ROI Checklist is an essential tool for business owners who want to measure the true value of their search engine optimisation efforts. It provides a clear framework to connect SEO activities with real business outcomes, ensuring that every action drives measurable results. With a checklist, you can:

  • Track key performance indicators – monitor rankings, traffic, conversions, and revenue tied directly to SEO.
  • Identify high-performing strategies – see which tactics deliver the best return and where to scale your efforts.
  • Avoid wasted spend – focus resources on the activities that move the needle for your business.

With tools like Click Click Media’s SEO ROI Checklist, you can cut through the noise and gain a transparent view of how your investment in SEO contributes to growth.

By using a checklist, your business builds accountability, clarity, and confidence—ensuring that SEO remains a profitable and sustainable part of your marketing strategy.


Need help?

Get in touch with Click Click Media today to start measuring and maximising the return on your SEO investment.

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SEO Audit

Our free SEO Audit Template helps you quickly identify technical issues, content gaps, and optimisation opportunities to boost your website’s performance.

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Why an SEO Audit Template is Important for Your Business

An SEO Audit Template is a powerful resource for businesses that want to improve website performance and drive more organic traffic. It provides a structured framework to analyse the health of your site and uncover opportunities for growth. With an audit template, you can:

  • Identify technical issues – quickly spot broken links, slow-loading pages, and indexing errors that may hurt rankings.
  • Evaluate on-page optimisation – review keywords, headings, and meta tags to ensure every page is search-friendly.
  • Benchmark performance – track visibility, traffic, and engagement metrics to measure progress over time.

With tools like Click Click Media’s SEO Audit Template, you can take a systematic approach to understanding how well your site is performing and where improvements are needed most.

By using a template, your business gains clarity, direction, and a clear roadmap for boosting search visibility—helping you attract more of the right customers and maximise digital ROI.


Need help?

Get in touch with Click Click Media today to start auditing your website and uncovering new opportunities for growth.

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Keyword / Meta Planner

Our free Keyword & Meta Planner template makes it easy to uncover the right keywords, craft compelling meta data, and optimise your pages for maximum search visibility.

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Why a Keyword / Meta Planner Template is Important for Your Business

A Keyword / Meta Planner Template is a vital tool for businesses that want to build a strong SEO foundation and maximise visibility online. It helps you create, organise, and optimise the essential elements that search engines use to understand and rank your website. With a planner, you can:

  • Streamline SEO efforts – keep track of targeted keywords, titles, and meta descriptions in one organised place.
  • Boost search performance – ensure every page is optimised to attract the right audience and increase click-through rates.
  • Save time and maintain consistency – avoid duplicated effort while ensuring your messaging stays aligned across your site.

With tools like Click Click Media’s Keyword / Meta Planner Template, you can take the guesswork out of SEO and turn optimisation into a repeatable, scalable process.

By using a template, your business builds stronger rankings, improves online visibility, and drives higher-quality traffic—laying the groundwork for sustainable digital growth.


Need help?

Get in touch with Click Click Media today to start planning smarter, more effective SEO campaigns.

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Ad Planner

Our free Ad Planner Template helps you simplify campaign planning, organise budgets, and map out winning ad strategies with ease.

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Why an Ad Planner Template is Important for Your Business

An Ad Planner Template is a powerful tool for businesses that want to run effective and profitable advertising campaigns. It provides a clear framework to:

  • Simplify campaign planning – break down complex tasks into easy-to-follow steps.
  • Organise budgets effectively – allocate resources with confidence and avoid overspending.
  • Map out winning strategies – set clear objectives, timelines, and creative directions.

With tools like Click Click Media’s Ad Planner Template, you can streamline the entire process of planning, monitoring, and adjusting campaigns. This ensures your advertising stays on track and delivers the best possible return on investment.

By using a template, your business gains consistency, efficiency, and strategic focus, giving every campaign a stronger chance of success.


Need help?

Get in touch with Click Click Media today to start planning smarter, more effective ad campaigns.

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307, 29-31 Solent Circuit,
Norwest, NSW 2153
SYDNEY CBD
Level 35, Tower One International Towers
100 Barangaroo Avenue,
Sydney, NSW, 2000, Australia