Accessing Marketing Platforms

How to Give Access to Google Ads

This guide helps you grant a marketing agency access so they can audit or manage your Google Ads campaigns, performance reports, and settings.

Step 1: Log in to Google Ads

Locate and send your Google Ad Client ID located in the top right to us via email.

Step 2: Grant access

We will send you a request to access the accoun. There are two ways to grant access:

1. By email – you will receive an email like the one below  notifying you of the request with a link to accept 
   
2. Through Google Ads – Login go to Admin, Access and Security and accept the Link request
   

Google Tag Manager (GTM)

Step 1: Visit https://tagmanager.google.com

and log in to the Google Account that manages the container you want to share

Step 2: User Management

Click on the three dots on the container you want to share and select User Management

Step 3: Add Users

Click on the plus button and select Add Users

Step 4: Add a User

Add digitalmarketing@clickclickmedia.com.au , select Publish and then click Invitation

How to Give Access to Your Google Merchant Center Account

Use this guide to invite a marketing agency or individual to your Merchant Center so they can manage product feeds, diagnostics, and linked services like Google Ads.

Step 1: Log in to Google Merchant Center

1. Go to https://merchants.google.com/
2. Sign in using the Google account that owns your Merchant Center account.

Step 2: Open the Account Settings

1. In the top right corner, click the “tools and settings” (⚙️) icon.
2. Under the “Settings” section, click “Account access.”

Step 3: Add a New User

1. Click the blue plus (+) button in the top-right corner.
2. Enter the email address provided by your marketing agency (must be a Google account).

Step 4: Choose the Access Level

Choose one of the following roles:

• Admin – Full access, including user management (only assign if you trust the agency to manage everything).
• Standard – Can manage product feeds, campaigns, and settings, but cannot add/remove users.
• Email Contacts Only – Only receives notifications; cannot log in to the account.

For most agencies, Standard access is ideal.

Step 5: Send the Invite

1. Click “Add user.”
2. The agency will receive an email invitation and must accept it to gain access.

Need to Link Google Ads to Merchant Center?

If your agency is running Google Shopping campaigns, you’ll also need to link your Google Ads account under:

Tools & Settings → Linked Accounts → Google Ads → Link Account

Google Analytics 4 (GA4)

Step 1:Visithttps://analytics.google.com

Log in to the Google Account that manages the container you want to share

Step 2: Select Property

Type or select the Property you want to share and then click on the property in the list.

Step 3: Admin Settings

and click the gear icon (⚙️) at the bottom left to open the Admin panel Then select ‘Property Access Management’ in the middle column.

Step 4: Add Users

Click on the plus button and select Add Users

Add digitalmarketing@clickclickmedia.com.au, select Administrator and click Add.

Google Business Profile (GBP)

There are two ways to share access to your Google Business Profile, depending on whether the person you invite has a personal Google account or a Business Organisation Account. 

Personal Business Account

Step 1: Sign in

Go to https://business.google.com/ and ensure you’re signed in with the Google account that manages your business listing.

If you manage multiple locations, choose the location to share access.

Step 3: 

Click on the three dots and select ‘Business Profile Settings’.

Step 4: Select People and access.

Step 5: Select Add

Step 6: Add the CCM Organisation

number provided, select Manager level, and then click Invite.

The person will receive an email to accept the invitation.

Google Search Console (GSC)

Step 1: Login

Visit https://search.google.com/search-console/ and log in using the Google account that owns or has access to the property

Step 2: Select the Property

From the top-left dropdown, select the website property you want to share access to. If you don’t see the site listed, log into the correct account or add the property first.

Step 3:Users & Permimssions

In the left-hand menu, scroll down and click ‘Settings.’Under Settings, click ‘Users and permissions.’

Step 4: Add User

Click the blue “Add User” button in the settings section

Add digitalmarketing@clickclickmedia.com.au for the email address.

The user will now have immediate access – no invitation or acceptance is required.